Nike Jordan
Nike Jordan
Nike Jordan
Nike Jordan
OPPORTUNITY
We collaborated closely with the design-driven team at Supermorebetter to bring the Nike Jordan Mars 270 campaign to life. Tasked with creating a visually dynamic campaign that would resonate with sneaker enthusiasts, we produced three distinct animations that highlighted the shoe’s standout features—including the fusion of four iconic Jordan silhouettes into a single upper, combined with the comfort and innovation of the Air Max 270 cushioning. We were proud to contribute to this high-profile launch, aligning our creative and technical expertise with Nike’s legacy of innovation.
OPPORTUNITY
We collaborated closely with the design-driven team at Supermorebetter to bring the Nike Jordan Mars 270 campaign to life. Tasked with creating a visually dynamic campaign that would resonate with sneaker enthusiasts, we produced three distinct animations that highlighted the shoe’s standout features—including the fusion of four iconic Jordan silhouettes into a single upper, combined with the comfort and innovation of the Air Max 270 cushioning. We were proud to contribute to this high-profile launch, aligning our creative and technical expertise with Nike’s legacy of innovation.
OPPORTUNITY
We collaborated closely with the design-driven team at Supermorebetter to bring the Nike Jordan Mars 270 campaign to life. Tasked with creating a visually dynamic campaign that would resonate with sneaker enthusiasts, we produced three distinct animations that highlighted the shoe’s standout features—including the fusion of four iconic Jordan silhouettes into a single upper, combined with the comfort and innovation of the Air Max 270 cushioning. We were proud to contribute to this high-profile launch, aligning our creative and technical expertise with Nike’s legacy of innovation.
OPPORTUNITY
We collaborated closely with the design-driven team at Supermorebetter to bring the Nike Jordan Mars 270 campaign to life. Tasked with creating a visually dynamic campaign that would resonate with sneaker enthusiasts, we produced three distinct animations that highlighted the shoe’s standout features—including the fusion of four iconic Jordan silhouettes into a single upper, combined with the comfort and innovation of the Air Max 270 cushioning. We were proud to contribute to this high-profile launch, aligning our creative and technical expertise with Nike’s legacy of innovation.
OPPORTUNITY
We collaborated closely with the design-driven team at Supermorebetter to bring the Nike Jordan Mars 270 campaign to life. Tasked with creating a visually dynamic campaign that would resonate with sneaker enthusiasts, we produced three distinct animations that highlighted the shoe’s standout features—including the fusion of four iconic Jordan silhouettes into a single upper, combined with the comfort and innovation of the Air Max 270 cushioning. We were proud to contribute to this high-profile launch, aligning our creative and technical expertise with Nike’s legacy of innovation.
SOLUTION
Achieving photorealistic materials and lighting was essential to ensure visual consistency with product photography. Every element of the displaced graphic animations was artfully guided by Supermorebetter’s creative direction, and we’re incredibly proud of the final result.
SOLUTION
Achieving photorealistic materials and lighting was essential to ensure visual consistency with product photography. Every element of the displaced graphic animations was artfully guided by Supermorebetter’s creative direction, and we’re incredibly proud of the final result.
SOLUTION
Achieving photorealistic materials and lighting was essential to ensure visual consistency with product photography. Every element of the displaced graphic animations was artfully guided by Supermorebetter’s creative direction, and we’re incredibly proud of the final result.
SOLUTION
Achieving photorealistic materials and lighting was essential to ensure visual consistency with product photography. Every element of the displaced graphic animations was artfully guided by Supermorebetter’s creative direction, and we’re incredibly proud of the final result.
SOLUTION
Achieving photorealistic materials and lighting was essential to ensure visual consistency with product photography. Every element of the displaced graphic animations was artfully guided by Supermorebetter’s creative direction, and we’re incredibly proud of the final result.
Nike
Columbia
Nike
Columbia
Nike
Columbia
Nike
Columbia
Nike
Columbia
AGENCY
Supermorebetter
AGENCY
Supermorebetter
AGENCY
Supermorebetter
AGENCY
Supermorebetter
AGENCY
Supermorebetter
ROLE
Technical Development/ Lighting / Materials / Compositing
ROLE
Technical Development/ Lighting / Materials / Compositing
ROLE
Technical Development/ Lighting / Materials / Compositing
ROLE
Technical Development/ Lighting / Materials / Compositing
ROLE
Technical Development/ Lighting / Materials / Compositing





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Styleframes
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Styleframes
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Close ups
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Close ups




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Animation process
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Animation process
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Animation process
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Animation process
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Material and scene process
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Material and scene process
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Material and scene process
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Material and scene process
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Material and scene process